In the realm of online marketing, one of the core components is the creation of business opportunities, or 'leads'. This process is followed by the critical task of nurturing these prospects. All of this is done with a crucial goal: to turn leads into paying customers. In this article, we will explore how to approach the entire process as an entertaining strategic game played out in real-time.
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Leads play a crucial role in achieving business success and maintaining competitiveness. Lead management is the process of acquiring and managing potential customers from their initial interest to closing deals. Thorough lead management can bring many benefits, but a key factor that can significantly impact success is a rapid response to newly generated leads. Let's take a closer look.
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Thanks to the Growito platform, you will achieve an effective interplay between online marketing, lead management and sales, so you can successfully manage marketing campaigns and business activities in perfect synergy.
Whether you are seller, leader or manager of an entire business team, GROWITO provides a perfect overview for every user of the system. Processing, planning, evaluation and statistics - everything in one place.
User Roles
Superuser
Observer
Work with incoming requests (leads) in an intuitive environment - lead management - with the option of filtering and scoring. Depending on the user role, you as a manager have the option to intervene in the work of your subordinates or monitor the work of all sellers in your team.
Lead management is the process of acquiring, aggregating and managing business opportunties - leads. The goal of lead management is to simplify acquiring leads and help converting website audience to potential customers thus optimize the sales process. One of the key ingredients of successful lead management is the ability to quickly respond to current visitor´s need. Having relevant leads, lead management provides fast and easy way to proccess them and convert to sales. Having relevant data then helps understand customer´s conversion path and adjust marketing strategy.
Event Planning
Conversions
An unlimited set of specific questions can be defined for each lead to generate the required template for follow-up personalized communication. It can be, for example, the text of an e-mail with content relevant to sender requirements, marketing materials for the requested service or product, or the preparation of sales arguments before a phone call.
More informationYou can observe your team's performance in realtime reports. Dashboard gives you feedback on performance indicators of leads and sellers. Setting own parameters of interest is straightforward, so you can determine and monitor the KPIs of each seller.
Simply create and adjust GROWITO forms to fit your needs. You can edit your form and changes reflect immediately on your sites. And if you already have your own forms deployed, it is easy to connect them to the GROWITO platform.
We also aggregate Facebook Leads Ads via our registered Meta application. That makes it easy to incorporate Facebook campaigns output directly into Growito platform and evaluate ROI.
"I would highlight the simplicity of the system for the dealer's work and reliable reporting for the importer"
"A properly functioning DLMS (Dealer Lead Management System) system is crucial for the automotive sector. The transfer of information from the digital environment of the website to the dealers in the showroom must be fast, error-free, procedurally simple and at the same time must comply with all GDPR requirements. The flawless work of the salesperson with a hot lead can lead to the expected conversion in the form of a vehicle sale. Thanks to Growit and, in particular, long-term cooperation with Comin.cz, we have a local lead management solution for Mazda dealers that meets all the above requirements. I would highlight the simplicity of the system for the dealer's work and reliable reporting for the importer."
"Our dealers mastered Growit surprisingly quickly and easily"
"Growito manages our family silver for us - those interested in purchasing an Opel vehicle or additional services connected with Opel vehicles. Thanks to this application, the software security of the environment in which we store contacts has improved incomparably. The communication interface is more modern, faster, more flexible and more useful. The transition from the old system was quite radical, but thanks to the great preparation and operational ability of the Comin team, we managed the transition very smoothly. In addition, our dealers work with the contacts, who mastered the use of Growit surprisingly quickly and easily. So security, simplicity, adaptability and a great support team - these are the main reasons why we are happy to use Growito."
Complete Growito implementation for OPEL importers in the Czech Republic and Slovakia. Aggregation and processing of all business opportunities from local and central sources and social networks. A total of 56 authorized sellers and 300 users.
Implementation for importers of the brandMAZDA in Czech Republic and in Slovakia. Growito aggregates and processes all requests for stock cars for 35 authorized dealers. Part of the implementation is the connection of Growit with the central pan-European CRM Oracle Advertising and CX.
The Growito platform is designed to be set-up and deployed to live environment in a matter of days, not months. It can be easily added on company websites and provides sellers and marketers with an intuitive interface with the output data they need.
We know well that working with demand data is a complex task. Therefore, Growito is adapted to individual roles and preferences of those who use it. Whether you are creating inquiries, trying to successfully trade them, or managing sales and marketing – you will immediately get the information you need.
Having dozens or hundreds of requests per day or large fluctuations while running marketing campaigns? The Growito platform was build with scalability in mind and makes it easy to process large volumes of lead data. Let your sales team focus solely on interactions with customers leading to sales and don´t miss a single business opportunity.
